Marchesa, one of the most glamorous and revered names in international fashion, has chosen the world’s leading trade fair in bridal and evening wear, Valmont Barcelona Bridal Fashion Week (VBBFW) 2019, for the exclusive presentation of their Marchesa Bridal Couture for Spring 2020 along with a selection of evening dresses. It will be the first fashion show in Europe for the bridal line of the company which, founded in 2004 by designers Georgina Chapman and Keren Craig, has recently dressed stars such a Viola Davis, Sofia Vergara, Blake Lively, Priyanka Chopra, Gwen Stefani, Rita Ora, Kate Perry, Scarlett Johansson, Cindy Crawford and Paz Vega in their appearances on the red carpet.
The brand’s English founders Georgina Chapman and Keren Craig both studied at the Chelsea College of Art and Design in London, where they met. In 2004 they became partners and launched their own brand, which they named Marchesa, in honour of the eccentric Italian aristocrat Marchesa Luisa Casati, a true celebrity of the early 20th century. The designers have chosen Valmont Barcelona Bridal Fashion Week to unveil their Marchesa Bridal Couture Spring 2020 collection and a selection of evening dresses from their Ready to Wear line at a fashion show set to take place during Barcelona Bridal Night, the trade fair’s gala evening that will be held on 24th April at the Royal Palace of Pedralbes.
Chapman and Craig are currently based in New York and in recent years their company has been one of the favourites of numerous celebrities such as Blake Lively, Nicole Richie, Cameron Díaz, Emily Blunt, Julianne Hough and models Rhea Durham and Petra Nemcova, who declared “Yes, I do” dressed by Marchesa. Actress Scarlett Johansson recently joined this long list on the occasion of the Met Gala in May 2018, as did Vanessa Hudgens at the première of her latest film last summer, as well as Cindy Crawford, who dazzled the audience with a black dress made by the company at the British Fashion Awards ceremony in London last December, and, more recently, Spanish actresses Silvia Abascal and Paz Vega during the presentations of the 2019 Goya Awards in February.
Chapman and Craig declare that they feel “very excited about presenting our Bridal Spring 2020 collection at Barcelona Bridal Fashion Week, thus having the opportunity and honour to exclusively unveil our creations during Barcelona Bridal Night in such a direct and intimate manner”.
According to Estermaria Laruccia, director of VBBFW, “with Marchesa we take a further step in our commitment to fashion, design and creativity with an international impact, once again putting Barcelona in the focus of the world’s attention. Being able to share our stage with Georgina and Karen means not only dedicating our energies to the fashion world, but also putting our faith in two women leading their brand and lives with courage and determination, and who continue developing a project with a great future ahead. Two professionals who have given their designs the perfect blend of sensuality and feminine strength so in vogue today. We’re proud to add Marchesa to the impressive schedule of fashion shows at this year’s VBBFW, which will once again be stunning”.
Barcelona, 11th April 2019
