For the first time, 10,000 people from 29 countries followed the fashion shows via streaming

Barcelona Bridal Week closes an edition marked by internationalism and glamour

Barcelona Bridal Week is about to close the doors on its 24th edition organised by Fira de Barcelona that has managed to make this event the focus of attention of everyone interested in the wedding fashion sector. The quality of designs of the firms featured on the Gaudí Novias Catwalk and in Noviaespaña, but also the quality of national and international visitors and buyers, has reasserted Barcelona Bridal Week as a leading world event.

On Friday, the Gaudí Novias Catwalk ended and, today, it is the turn of the International Noviaespaña Show that, this evening, closes the doors on an edition distinguished by the quality of its trade visitors. 60% have been international, from 74 countries, 23% more states than the previous year. The largest numbers have come from Germany, the Russian Federation, USA, United Kingdom, Portugal and Brazil in that order.

The majority of visitors have been decision makers interested in purchasing outfits, accessories and articles “made in Spain”. These data ratify the success of one of textile’s most powerful sectors, which has firms that are now world leaders. In fact, Spain is the world’s second biggest exporter of wedding articles, behind China, making it one of the most powerful and solid sectors of the Spanish economy

According to the event’s Director, Miquel Serrano, “We are seeing a moderate optimism in the sector, so we are satisfied with the results, specifically on the international scene. We will keep on working along the same lines so that Spanish designers continue to captivate not only one out of every 10 brides worldwide but many more”.

The range of exhibits has been the most complete of recent editions. The event has occupied pavilion 2 in the Gran Via Exhibition Centre where around 10,000 bridal and over 2,500 cocktail outfits have been exhibited by 200 brands, 50% of them international from Germany, Belgium, France, United Kingdom, Italy, Lebanon, Portugal, South Korea, Poland, Turkey, Rumania, Colombia, Mexico and Brazil; and, for the first time has hosted the costume jewellery and fashion accessories show Eurobijoux & MIBI.

The Gaudí Novias Catwalk, which ended on Friday with the fashion show of Pronovias celebrating its 50th anniversary, was filled to capacity in the 19 shows in which the 22 designers showcased over 600 new creations that make up some of the world’s most relevant collections for 2015. The Catwalk of Barcelona Bridal Week has been, more than ever, the focus of international attention since, for the first time, over 10,000 people from 29 countries on the five continents, with Colombia at the head, followed by Italy, Mexico, United States, Brazil, Belgium, Germany Argentina, Indonesia and Russia have followed the fashion shows online.

With a few hours to go before it closes, it is estimated that around 16,000 visitors have attended Barcelona Bridal Week, establishing the Catalan event as the authentic global leader of the bridal universe.

The week dedicated to fashion for brides, grooms, parties and ceremonies will be back in Fira de Barcelona from May 5th to 10th 2015 to present the collections for 2016 of the big bridal fashion firms.

Barcelona, 11th May 2014

Press, Fira Barcelona:
Mª Gloria Dilluvio
93 233 21 72 / gdilluvio@firabarcelona.com
XXL Comunicación:
Eva Martín
00 34 93 452 65 00 Ext 106 / eva@xxlcomunicacion.com

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