MORILEE

Jiyup Kim is a seasoned fashion designer with roles at Vera Wang, Donna Karan, Marchesa, Jason Wu, and Zac Posen spanning the course of her career. Known for her ability to balance couture-level craftsmanship with commercial appeal, she has established herself as a leader in the luxury bridal and eveningwear space. A Parsons School of Design graduate, Kim spent nearly a decade at Vera Wang, where she played a pivotal role in shaping the brand’s aesthetic across bridal, ready-to-wear, and red carpet, honing her expertise in silhouette, embroidery, and textile innovation. Now, as Chief Design Officer at Morilee, she brings her refined creative vision to the brand’s bridal, special occasion, quinceañera, and bridesmaids collections, evolving its legacy for the modern consumer.